Delight customers with Power Router

Connect leads to the right account owners and success managers with Lead to Account Matching instantly

Go account based in Saleforce

Implement account based selling in Salesforce. Identify key accounts and route based on account data.

Get a view of all leads and contacts for your key accounts and provide the right context to your team.


Why match leads to accounts?

It helps your customers.

Give your customers a better experience by connecting them directly to their account managers or success managers.

It helps your team.

Empower reps to close deals faster by providing the right context and by saving time to do lookups to identify customer & prospect accounts.


Match + Route = Better together!

Avoid reaching out to an existing customer with a prospecting email. It leads to a bad customer experience.

Route customer leads directly to the success manager of the account.

Greater productivity for your team

With lead and contacts automatically matched to Accounts in real-time, your team has the right context when they reach out to a prospect.

Eliminate duplicates and Convert leads directly to matched accounts through automation.

Match with Confidence

Power router’s Matching algorithm is powerful, real-time and efficient.

Find the best match for any lead by using a combination of features like fuzzy matching, multiple domain support, tie breakers and configurable assignments.

More power features that you would love…

Real-time matching

Match in real-time to assign leads to the right reps

Tie breakers

Use tie-breakers to match to the right accounts

Multiple domains

Match accounts with multiple domains correctly

Convert leads

Convert leads directly to matched accounts

Match leads

Match leads to existing leads without existing accounts

Powerful admin

Powerful admin capabilities to find duplicate leads and accounts

Match + Route

Route to matched account owner, success manager or rep directly

Blacklist domains

Blacklist domains from matching to avoid error matches

Trusted by high growth companies all over the world

It’s easy to get started

And it’s free. Two things everyone loves.