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Your Go-to-content for Effective Revenue Operations
Revenue Impact of Sales and Marketing Misalignment
MARKETING Marketing and sales alignment closes 38% more deals and generates 208% more revenue. Yet, 96% of teams struggle to
The High Cost of Lead-to-Account Matching in Salesforce
MARKETING 94% of global organizations implement ABM. Yet, only 19% feel confident in their ABM operations. Operationalizing ABM in Salesforce
Cost of Bad Lead
MARKETING Tired of generating leads that won’t convert? You’re not alone. 53% of marketers spend 50% of their budget on
Cost of GTM Delays
GTM OPERATIONS GTM delays shouldn’t cost you more than time—it definitely shouldn’t be hitting your revenue. If it is, your
The Only Lead Distribution Guide You’ll Ever Need
LEAD ROUTING Tired of losing leads to inefficient lead assignment? As businesses expand, traditional lead assignment practices fall short, resulting
7 Proven Tactics to Generate 20% More Revenue from your Existing Pipeline
PIPELINE MANAGEMENT Is your revenue growth hitting a plateau? You are probably not realizing your pipeline potential to its fullest.